Objectives

Objectives

The project is planned in full accordance with the Call’s Specific Objective 2.1 «Preserve cultural and natural resources as a prerequisite for tourism development of the cross border area».

The overall objective of the project is to protect, preserve and develop the cultural heritage of the CB area emphasizing on Finiq and Dodoni, promoting sustainable tourism and boosting economic growth.

In particular the project aims to:

• Preserve the local cultural heritage
• Utilise innovative technologies to promote culture
• Encourage stakeholders of tourism to invest in the region
• Promote cultural and natural resources as an integrated tourist destination
• Increase the number of visitors and the average days spent in the cross-border area

According to the Organization for Economic Cooperation and Development, there is a strong link between tourism & culture, which with proper actions can drive a destination’s attractiveness and competitiveness.

The necessity to protect and preserve culture in the CB area, is not only the means but more of a condition to create local distinctiveness in the face of globalization.